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888live Official Privacy Policy

888live Privacy Policy – Personal Data Protection Malaysia

At 888live, your privacy is more than a legal obligation — it is a genuine commitment we make to every member. This document clearly explains how we collect, store, use, and protect your personal data, as well as the rights you hold as a user of our platform in Malaysia. We are in full compliance with the Personal Data Protection Act 2010 (PDPA) Malaysia and apply industry-standard 256-bit SSL encryption to every transaction and data exchange.

Last Updated: 1 January 2026 Language: Malay (ms-MY) Jurisdiction: Malaysia PDPA 2010 Compliant
Main Content
Data We Collect
How We Use Your Data
Data Sharing
Data Security
Cookie Policy
Your Rights

888live's Privacy Commitment to You

Six core principles that shape how 888live handles your personal data

256-bit SSL Encryption
Every bit of data transmitted between your device and 888live's servers is protected by 256-bit SSL encryption — the same standard used by banks and government institutions. This includes login credentials, transaction data from Touch 'n Go, GrabPay, DuitNow, and all communications within the platform.
Full PDPA 2010 Compliance
888live is fully compliant with Malaysia's Personal Data Protection Act 2010 (PDPA) — the country's primary data protection legislation. Every aspect of how we collect, store, and use your personal data is designed in accordance with the principles set out in the Act, without compromise.
No Sale of Data to Third Parties
888live has never sold, rented, or transferred your personal data to any third party for marketing or commercial purposes, and we never will. Your data belongs to you — it is not a business asset to be traded. This is a line we do not cross.
Full Control in Your Hands
You have the right to access, correct, delete, or restrict the processing of your personal data at any time. 888live provides a straightforward portal within your account settings to submit data-related requests. All requests are processed within 14 business days.
Secure & Limited Data Storage
Your personal data is stored on servers protected by strict access controls. We retain data only for as long as required — whether by law or operational necessity. Once the retention period expires, data is securely deleted using certified data disposal procedures.
Immediate Data Breach Notification
In the event of any security incident affecting your personal data, 888live is committed to notifying you via your registered email within 72 hours of detecting the incident — exceeding the minimum requirements set by Malaysia's PDPA.
Table of Contents
A Simple Summary of Our Privacy Policy
We collect your data to operate the 888live platform securely and deliver the best possible service to you. We do not sell your data. You may request access to, correction of, or deletion of your data at any time. All data is protected with 256-bit SSL encryption, and we are fully compliant with Malaysia's PDPA.
1

Introduction & Scope of This Privacy Policy

This Privacy Policy describes the privacy practices of 888live ("Platform", "We") regarding the collection, use, disclosure, and protection of personal information provided by users ("Members", "You") when using the 888live platform at 888live-app.com and all associated services.

888live is an online entertainment platform operating to serve players in Malaysia. We comply with Malaysia's Personal Data Protection Act 2010 (PDPA) — the primary legislation governing personal data protection in the country. Every aspect of this policy has been developed with the specific needs of Malaysian players and relevant international data protection standards in mind.

By registering an 888live account or using any of our services, you agree to the terms of this Privacy Policy. If you do not agree with any part of this policy, please discontinue your use of the 888live platform. This policy should be read together with Terms & Conditions which together form the entire agreement between you and 888live.

2

Personal Data We Collect

888live collects your personal data through several means — directly when you register or interact with the platform, automatically as you browse our website, and in some cases from legitimate third-party sources. The following are the categories of data we collect:

Data CategorySpecific ExamplesCollection Methods
Identification Data Full name, national ID number, date of birth, gender Account registration, KYC process
Contact Data Email address, Malaysian phone number, residential address Account registration
Financial Data E-wallet account numbers (Touch 'n Go, GrabPay, DuitNow), FPX details, transaction records Deposit & withdrawal process
Platform Activity Data Betting history, games played, baccarat/blackjack/football session records, account balance Automatic platform usage
Technical Data IP address, device type, operating system, web browser, approximate location data System logs, cookies
Communication Data Live chat records, support emails, WhatsApp transcripts with customer support Customer support interactions
888live does not directly collect credit or debit card numbers. All financial transactions are processed through certified third-party payment gateways (Touch 'n Go, GrabPay, DuitNow, FPX) — we receive only transaction confirmations, not full card data.
3

How We Use Your Personal Data

888live uses the personal data we collect solely for legitimate purposes that have been made known to you. The following are the primary purposes for which your data is used:

  • Account Management: Creating and managing your 888live account, verifying your identity at login, and processing your first withdrawal through the KYC process.
  • Transaction Processing: Process deposits via Touch 'n Go, GrabPay, DuitNow, Boost, ShopeePay, or FPX, and withdraw your winnings to your preferred Malaysian e-wallet or bank account.
  • Service Provision: Gives you access to all games and services on the platform, including Live Casino, Baccarat, Blackjack, Super League and EPL Sports Betting, and all other games.
  • Security & Fraud Prevention: Detecting and preventing fraudulent activity, money laundering, account hacking, and any misuse of the platform.
  • Legal Compliance: Fulfilling our obligations under Malaysian law, including PDPA 2010, anti-money laundering (AML) requirements, and directives from relevant authorities.
  • Service Improvement: Analysing usage patterns in aggregate (without identifying individuals) to improve the user experience, platform performance, and content relevance.
  • Service Communications: Sending important notices about your account, policy updates, transaction confirmations, and relevant security alerts.
  • Marketing Communications: Sending information about promotions, bonuses, and new offers — but only where you have given explicit consent, and you may unsubscribe at any time.

888live does not use your data for automated decision-making that materially affects your rights without human involvement. Every significant decision relating to your account is reviewed by our human team.

4

Legal Basis for Data Processing

Under Malaysia's Personal Data Protection Act 2010 (PDPA), 888live must have a lawful basis for every instance of processing your personal data. The legal bases we rely on are as follows:

Consent
For data processing related to marketing and promotional communications, we rely on the consent you provided during registration. You may withdraw this consent at any time through your account settings or by contacting us.
Contract Performance
Most of our data processing is necessary to fulfil the service agreement between you and 888live — including processing deposits and withdrawals, managing your account, and providing access to our games.
Legal Obligations
Certain data processing is mandatory under Malaysian law — for example, retaining transaction records for anti-money laundering compliance (AMLA 2001) and identity verification (KYC) requirements.
Legitimate Interest
For processing carried out in the interests of fraud prevention, platform security, and service improvement, we rely on our legitimate interests, provided those interests do not override your privacy rights.
5

Data Sharing with Third Parties

888live does not sell, rent, or transfer your personal data to third parties for their own marketing purposes. However, there are limited situations where we may need to share your data with other parties for legitimate reasons:

  • Payment Providers: The payment gateways we use (such as FPX, Touch 'n Go, and GrabPay payment processors) receive only the minimum transaction data required to process your deposits and withdrawals. These providers are bound by strict data protection agreements.
  • Game Providers: Live casino software providers that supply baccarat, blackjack, and other game tables may receive session data required for game operations. This data is strictly limited to information necessary to ensure game integrity only.
  • Malaysian Authorities: 888live may disclose your personal data to the relevant Malaysian authorities (such as the PDRM, MACC, or courts) when required to do so by law, court order, or a legitimate investigative process.
  • Analytics & Technical Services: Technical service providers such as cloud hosting and analytics services may process your data as data processors acting on our instructions. They are not permitted to use your data for their own purposes.
  • Business Merger Scenarios: In the event of a merger, acquisition, or sale of 888live assets, user data may be transferred to the new entity, subject to equivalent or stronger privacy protections.
In all cases of data sharing with third parties, 888live ensures that adequate data protection agreements are in place and that those third parties comply with data protection standards equal to or exceeding Malaysia's PDPA requirements.
6

Data Security Measures

888live continuously invests in security infrastructure to protect your personal data against unauthorised access, modification, disclosure, or destruction. Key security measures we have implemented include:

Data Encryption
SSL 256-bit encryption for data in transit. AES-256 encryption for data stored in our databases. Passwords are stored using one-way bcrypt hashing — we never store your password in plain text.
Access Controls
Principle of least privilege — 888live staff can only access the data they need to carry out their duties. All internal access is logged and audited on a regular basis.
Security Testing
Penetration testing is carried out periodically by independent security experts. Automated vulnerability scanning runs continuously across all components of our systems.
Backup & Recovery
Data is automatically backed up to multiple geographically secure locations. Disaster recovery plans are tested quarterly to ensure continuity of service.

While we take every reasonable precaution, no security system can be guaranteed 100% foolproof. You also play an important role in keeping your account safe — use a strong password, enable two-factor authentication (2FA), and never share your login credentials with anyone.

7

Data Retention Period

888live retains your personal data only for as long as necessary for the purposes set out in this policy, or as required by Malaysian law. Once the retention period expires, your data is securely deleted or anonymised.

Data TypeRetention PeriodJustification
Active account data Throughout active account period Required for service operations
Financial transaction records 7 years after transaction Malaysia AML & tax legal requirements
Identity verification data (KYC) 5 years after account closure Malaysia AMLA 2001 Requirements
Support communication logs 2 years Dispute resolution & quality improvement
Live casino video recordings 90 days Game dispute resolution
Technical & security logs 12 months Security threat detection
Marketing data (with consent) Until consent is withdrawn Based on your preferences
8

Cookie & Tracking Technology Policy

888live uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you browse our website. The following are the types of cookies we use:

Cookie TypePurposeDurationStatus
Session Cookies Maintains your login session during active use. Required for account security and a seamless user experience. Expires when the browser is closed Essential
Functional Cookies Remembering your preferences such as language, table display settings, and your last played game. 30 days Essential
Security Cookies Detecting suspicious activity, preventing CSRF attacks, and protecting your account from cyber threats. 7 days Essential
Analytics Cookies Helps us understand how users interact with the platform in aggregate, so we can improve the overall experience. 12 months Optional
Marketing Cookies Used to show promotions and advertisements relevant to your interests based on your usage history. 6 months Optional

You can manage your cookie preferences through your web browser settings or via the cookie preference panel we provide. Please note that disabling essential cookies may affect the functionality of the 888live platform — including your ability to log in securely or access games.

9

Protection of Children's Data

The 888live platform is strictly intended for individuals who are aged 21 years and above only. We do not knowingly collect personal data from individuals under the age of 21.

If we discover or become aware that we have collected personal data from individuals under the age of 21 without proper age verification, we will take immediate steps to:

  • Suspending and subsequently closing the account in question.
  • Permanently deleting all personal data associated with the individual.
  • Refunding any remaining balance to the original payment method within 5 business days.

If you believe someone under the age of 21 has registered for or is using the 888live platform, please notify us immediately by emailing support@888live-app.com. We will investigate and respond promptly.

10

Your Personal Data Rights

Under Malaysia's Personal Data Protection Act 2010 (PDPA), you have several important rights regarding your personal data held by 888live. Below are those rights and how to exercise them:

Right of Access

You have the right to request a copy of all personal data we hold about you. Submit your request by emailing support@888live-app.com. We will process the request within 14 business days and may charge a nominal fee for complex or repeated requests.

Right to Rectification

If the personal data we hold about you is inaccurate or out of date, you have the right to request a correction. For basic information such as your email address or phone number, you can update these yourself directly from your account profile page.

Right to Erasure

You may request the deletion of your personal data under certain circumstances — for example, when the data is no longer needed for the purpose for which it was originally collected. However, this right is not absolute and does not apply to data that must be retained for legal reasons, such as financial transaction records under AMLA 2001.

Right to Restrict Processing

In certain circumstances — such as when you dispute the accuracy of your data or object to its processing — you may request that we restrict processing of your data while the dispute is being resolved.

Right to Object

You may object to the processing of your data for direct marketing purposes at any time — and we will stop processing your data for that purpose immediately. For processing based on legitimate interests, you may also object, though we may override your objection if there are compelling grounds to do so.

Data Portability Rights

You have the right to receive the personal data you have provided to us in a machine-readable format (such as CSV or JSON) so that you can transfer it to another platform if you wish.

How to submit a data rights request:
Send an email to support@888live-app.com with the subject line "PDPA Data Rights Request" and state the type of request, your full name, and your 888live member ID. We will verify your identity before processing your request and will respond within 14 business days.
11

Transfer of Data Outside Malaysia

In the course of platform operations, your personal data may be processed or stored on servers located outside Malaysia — for example, for data backup purposes or the use of international cloud services that support 888live's operations.

All data transfers outside Malaysia are carried out with adequate protective measures in place:

  • We only work with cloud service providers that hold recognised security certifications such as ISO 27001 and SOC 2.
  • Legally binding data processing agreements are established with all overseas providers, ensuring protection standards equivalent to Malaysia's PDPA.
  • Data transfers for backup purposes use end-to-end encryption, ensuring data remains unreadable even during international transit.

You may request further information about the safeguards in place for international data transfers by contacting our privacy team at support@888live-app.com.

12

Contact Us & Privacy Complaints

If you have any questions, concerns, or complaints about how 888live handles your personal data, our privacy team is here to help:

1
Contact Our Customer Support
For general privacy enquiries, you can reach us via Live Chat within the platform (24/7), email at support@888live-app.com, or WhatsApp in Bahasa Melayu. We typically respond within 2 hours on Live Chat and 4 hours by email.
2
Submit a Formal Complaint
If you are not satisfied with our initial response, you may submit a formal written complaint to our Data Protection Officer by emailing support@888live-app.com with the subject line "Formal Privacy Complaint". We will provide a written response within 14 business days.
3
Referral to Authorities
If you remain unsatisfied after going through our internal complaints process, you have the right to refer your complaint to the Department of Personal Data Protection Malaysia under the Ministry of Communications and Digital.

Questions About This Privacy Policy?

We welcome any questions regarding your privacy and data protection. The 888live team is ready to assist you in Bahasa Melayu at any time.

Email: support@888live-app.com  |  In-platform Live Chat — available 24/7  |  Malay WhatsApp — 24/7

FAQ — 888live Privacy Policy

Frequently asked questions from members on privacy and data protection

No, absolutely not. 888live has never sold, rented, or transferred your personal data to any third party for their marketing or commercial purposes, and we never will. Your data is only shared in very limited circumstances — with payment providers such as Touch 'n Go and GrabPay to process your transactions, with gaming software providers for Live Casino operations, and with Malaysian authorities when required by law. In all these cases, only the minimum necessary data is shared.

To request deletion of your personal data, send an email to support@888live-app.com with the subject line "PDPA Data Deletion Request", along with your full name and member ID. We will verify your identity before processing the request. Please note that we may be required to retain certain data for periods specified by Malaysian law — for example, financial transaction records must be kept for 7 years under anti-money laundering requirements. Data not subject to legal retention obligations will be deleted within 30 days.

No. 888live does not directly store your credit or debit card details in our systems. When you make a payment via FPX (Maybank2u, CIMB Clicks), you are redirected to the bank's secure payment gateway, which handles all sensitive information. For e-wallets such as Touch 'n Go, GrabPay, Boost, and ShopeePay, we receive only a transaction verification token — not your card number or full account details. This means that even in an unforeseen scenario, your sensitive financial information is not at risk on 888live's end.

Yes, you have the right to request access to all personal data we hold about you under PDPA Malaysia. To submit a data access request, contact us at support@888live-app.com with the subject line "PDPA Data Access Request". We will verify your identity and process your request within 14 business days. Your data will be delivered in a readable format — typically as a PDF document or CSV file — to your registered email address.

In the event of a closure, merger, or acquisition of 888live, we are committed to notifying all active members by email at least 30 days before any data transfer takes place. Members will be given the option to delete their account and data prior to the transfer if they do not consent to the new entity. Should data be transferred to a new entity, that entity must agree to comply with privacy standards equivalent to or stronger than 888live's existing Privacy Policy.

There are three easy ways to stop receiving promotional emails from 888live: (1) Click the "Unsubscribe" link found at the bottom of any promotional email we send — you will be removed from the mailing list within 48 hours. (2) Log in to your 888live account, go to Account Settings → Communication Preferences, and uncheck any communication types you no longer wish to receive. (3) Send an email to support@888live-app.com requesting to opt out of all marketing communications. Please note that unsubscribing from promotional emails does not prevent us from sending important account-related notices, such as transaction confirmations and security alerts.

888live Related Documents & Policies

Please also read other important documents related to the use of our platform

Terms & Conditions
Full terms of use for the 888live platform, covering accounts, deposits, and bonuses.
Responsible Gaming
A guide to betting limit tools, self-exclusion, and free support resources available in Malaysia.
FAQ
Answers to the most frequently asked questions from 888live Malaysia members.
About Us
Learn about the mission, vision, and core values that shape the 888live platform.

Your Data Is Safe at 888live — Join Us Today

888live protects your privacy with 256-bit SSL encryption, full PDPA Malaysia compliance, and a clear, transparent data policy. Register for free today and enjoy an entertainment platform that truly respects your personal data.

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